Monday, 19 March 2012

23. My design Philosophy

Whilst making my magazine I have to consider what I actually want it to look like and its ideology has to connote my personal preference and taste. However I have taken on board any negative criticism and information from various questionnaire's as I want my magazine to appeal to a wide ranged target audience and for people to like it as much as I did. I have considered the 4f's when designing my magazine (Function, Format, formula and frame), in particular function and format. 


Function: obviously the main purpose of a magazine is to entertain and inform. For my magazine alongside promoting the latest music trends, gigs and gossip, I am also including other things like fashion, health, horor-scopes, gossip, interviews, quizes and competitions which makes my magazine so much more diverse than if was just being focused purely on R&B music. I have tried to base my magazine on a combination of "LOOK" magazine and "Smash Hits", taking a light hearted approach to music and fashion unlike a magazine like "Vogue", as that is aimed at a more mature reading age. However i have tried to recreate the professionalism of a high end magazine like "Vogue". Although I have based my ideas on these magazines I have not copied them just taken parts Iike and interpreted them into my style that associates well with my magazine. 


Format: I want my magazine to be mainly made up of images and interviews, but i feel too much text on a page can be quite intimidating. Especially being the age that my magazine is aimed at, if a magazine has too much text I personally don't read it as I cant be bothered and I think the majority of people my age would agree with me. Therefore I want to get the ratio of images to text right, so I feel it will be more like 60/40, as I feel this will be a successfull combination. 


To conclude i want my magazine to have a fairly minimilistic vibe  as I feel it does not need to be cluttered because the magazine can speak for itself. I want it to have a hint of class without appearing to upperclass as my target audience is young adults and teenagers, and i want them to feel mature and sophisticated to be reading it. The overall look and information will hopefully be modern, current and what people want.

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